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<h1>Automating Client Communication with WhatsApp Business</h1>
<img src="https://jmsilcom.com/wp-content/uploads/2026/02/comment_automatiser_la_communication_client_avec_whatsapp_business_9ca61d.webp" alt="WhatsApp Business">
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<section id="introduction">
<h2>Introduction</h2>
In today's fast-paced digital world, businesses are constantly seeking ways to streamline their operations and improve customer communication. One such platform that has gained significant traction is WhatsApp Business.
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<h2>Development</h2>
To automate client communication with WhatsApp Business, we'll follow a five-step process from installing the application to attracting your first prospects and making your first sales. Whether you run an e-commerce store or a service business, these steps apply to both scenarios.
<h3>Step 1: Define Your Ideal Customer (ICP)</h3>
The foundation of your strategy supports everything else. If you get this wrong, even if you have the best product in the world, it won't save you. It consists of defining your ideal customer or ICP.
<ul>
<li>Who is your ideal client?</li>
<li>What are their needs?</li>
<li>What are their buying behaviors and consumption habits?</li>
<li>How do they gather and consume information?</li>
</ul>
<h3>Step 2: Create a WhatsApp AI Bot using Make.com</h3>
In this step, we'll learn how to create a WhatsApp bot that can, for example, schedule calls for you, evaluate leads, and automatically respond to questions about your business using Make.com.
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<section id="conclusion">
<h2>Conclusion</h2>
By following these simple steps, you can automate client communication with WhatsApp Business and improve your sales. Remember to define your ideal customer and create a bot to assist prospects and customers. Stay tuned for more tips on optimizing your WhatsApp Business strategy.
<img src="https://jmsilcom.com/wp-content/uploads/2026/02/comment_automatiser_la_communication_client_avec_whatsapp_business_9ca61d.webp" alt="WhatsApp AI Bot">
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