Instalando o Google Tag Manager no WordPress<\/title><\/p>\n<style>\n img {\n max-width: 100%;\n height: auto;\n }\n <\/style>\n<p><\/head><br \/>\n<body><\/p>\n<pre><code><h1>Instalando o Google Tag Manager no WordPress em 3 Minutos (Atualizado 2026)<\/h1>\n\n<figure>\n <img src=\"https:\/\/jmsilcom.com\/wp-content\/uploads\/2026\/03\/wordpress_google_tag_manager_6a4ed6.webp\" alt=\"Instala\u00e7\u00e3o do Google Tag Manager no WordPress\">\n <figcaption>Passo-a-passo para instalar o Google Tag Manager em seu site WordPress.<\/figcaption>\n<\/figure>\n\n<h2>Introdu\u00e7\u00e3o<\/h2>\nO Google Tag Manager (GTM) \u00e9 uma ferramenta de rastreamento essencial que facilita a gest\u00e3o de c\u00f3digos personalizados, como o Google Analytics ou o Pixel do Facebook, no seu site sem precisar mexer com programa\u00e7\u00e3o.\n\n<h2>Desenvolvimento<\/h2>\n\n<h3>Passo 1: Acessando o Google Tag Manager<\/h3>\nComece acessando o Google e pesquise por \"Google Tag Manager\". Clique no primeiro link do resultado para abrir a p\u00e1gina da ferramenta.\n\n<figure>\n <img src=\"https:\/\/jmsilcom.com\/wp-content\/uploads\/2026\/03\/wordpress_google_tag_manager_3dbd05.webp\" alt=\"P\u00e1gina de in\u00edcio do Google Tag Manager\">\n <figcaption>A p\u00e1gina de in\u00edcio do Google Tag Manager onde voc\u00ea pode criar sua conta.<\/figcaption>\n<\/figure>\n\n<h3>Passo 2: Criando uma nova conta<\/h3>\nCrie uma nova conta no Google Tag Manager. Digite um nome para a conta, selecione o pa\u00eds e decide se compartilhar dados an\u00f4nimos com o Google.\n\n<figure>\n <img src=\"https:\/\/jmsilcom.com\/wp-content\/uploads\/2026\/03\/wordpress_google_tag_manager_6a4ed6.webp\" alt=\"Cria\u00e7\u00e3o de uma nova conta no Google Tag Manager\">\n <figcaption>Criando uma nova conta no Google Tag Manager e escolhendo o endere\u00e7o do seu site.<\/figcaption>\n<\/figure>\n\n<h3>Passo 3: Criando um container<\/h3>\nDepois de criar a sua conta, voc\u00ea poder\u00e1 criar um novo container. Coloque o endere\u00e7o do seu site e escolha a plataforma segmentada.\n\n<figure>\n <img src=\"https:\/\/jmsilcom.com\/wp-content\/uploads\/2026\/03\/wordpress_google_tag_manager_9e6ea5.webp\" alt=\"Cria\u00e7\u00e3o de um novo container no Google Tag Manager\">\n <figcaption>Colocando o endere\u00e7o do seu site para criar um novo container no Google Tag Manager.<\/figcaption>\n<\/figure>\n\n<h3>Passo 4: Instalando o gerenciador de tags<\/h3>\nAp\u00f3s criar o container, voc\u00ea receber\u00e1 as instru\u00e7\u00f5es para instalar o gerenciador de tags no seu site. Siga essas instru\u00e7\u00f5es para instalar o c\u00f3digo do GTM em sua landing page.\n\n<h3>Passo 5: Testando a instala\u00e7\u00e3o<\/h3>\nVerifique se as tags est\u00e3o sendo rastreadas no seu site. Voc\u00ea pode usar uma extens\u00e3o no navegador ou o pr\u00f3prio Google Tag Manager para verificar.\n\n<figure>\n <img src=\"https:\/\/jmsilcom.com\/wp-content\/uploads\/2026\/03\/wordpress_google_tag_manager_ce32bd.webp\" alt=\"Verificando a instala\u00e7\u00e3o do Google Tag Manager no site\">\n <figcaption>A extens\u00e3o do Google Tag Manager no navegador mostrando que as tags foram instaladas corretamente.<\/figcaption>\n<\/figure>\n\n<h2>Conclus\u00e3o<\/h2>\nInstalar o Google Tag Manager no seu site WordPress \u00e9 uma etapa crucial para monitorar e analisar seus dados de maneira mais eficiente. Utilize essa ferramenta para melhorar a sua estrat\u00e9gia de marketing digital.\n<\/code><\/pre>\n<p><\/body><br \/>\n<\/html><\/p>\n<hr>\n<h3>V\u00eddeos Recomendados<\/h3>\n<div class=\"video-grid\"><iframe src=\"https:\/\/www.youtube.com\/embed\/IqZAB2dKFEw\"><\/iframe><iframe src=\"https:\/\/www.youtube.com\/embed\/q5VKFsP9Sss\"><\/iframe><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Instalando o Google Tag Manager no WordPress <h1>Instalando o Google Tag Manager no WordPress em 3 Minutos (Atualizado 2026)<\/h1> <figure> <img src=”https:\/\/jmsilcom.com\/wp-content\/uploads\/2026\/03\/wordpress_google_tag_manager_6a4ed6.webp” alt=”Instala\u00e7\u00e3o do Google Tag Manager no WordPress”> <figcaption>Passo-a-passo para instalar o Google Tag Manager em seu site WordPress.<\/figcaption> <\/figure> <h2>Introdu\u00e7\u00e3o<\/h2> O Google Tag Manager (GTM) \u00e9 uma ferramenta de rastreamento essencial que facilita […]<\/p>\n","protected":false},"author":1,"featured_media":498,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","_jetpack_memberships_contains_paid_content":false,"ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-503","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sem-categoria","entry","has-media"],"yoast_head":"\n<title>Wordpress Google Tag Manager - 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{"id":503,"date":"2026-03-14T22:56:39","date_gmt":"2026-03-15T01:56:39","guid":{"rendered":"https:\/\/jmsilcom.com\/?p=503"},"modified":"2026-03-14T22:56:39","modified_gmt":"2026-03-15T01:56:39","slug":"wordpress-google-tag-manager","status":"publish","type":"post","link":"https:\/\/jmsilcom.com\/?p=503","title":{"rendered":"WordPress Google Tag Manager"},"content":{"rendered":"

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\n Instalando o Google Tag Manager no WordPress<\/title><\/p>\n<style>\n img {\n max-width: 100%;\n height: auto;\n }\n <\/style>\n<p><\/head><br \/>\n<body><\/p>\n<pre><code><h1>Instalando o Google Tag Manager no WordPress em 3 Minutos (Atualizado 2026)<\/h1>\n\n<figure>\n <img src=\"https:\/\/jmsilcom.com\/wp-content\/uploads\/2026\/03\/wordpress_google_tag_manager_6a4ed6.webp\" alt=\"Instala\u00e7\u00e3o do Google Tag Manager no WordPress\">\n <figcaption>Passo-a-passo para instalar o Google Tag Manager em seu site WordPress.<\/figcaption>\n<\/figure>\n\n<h2>Introdu\u00e7\u00e3o<\/h2>\nO Google Tag Manager (GTM) \u00e9 uma ferramenta de rastreamento essencial que facilita a gest\u00e3o de c\u00f3digos personalizados, como o Google Analytics ou o Pixel do Facebook, no seu site sem precisar mexer com programa\u00e7\u00e3o.\n\n<h2>Desenvolvimento<\/h2>\n\n<h3>Passo 1: Acessando o Google Tag Manager<\/h3>\nComece acessando o Google e pesquise por \"Google Tag Manager\". Clique no primeiro link do resultado para abrir a p\u00e1gina da ferramenta.\n\n<figure>\n <img src=\"https:\/\/jmsilcom.com\/wp-content\/uploads\/2026\/03\/wordpress_google_tag_manager_3dbd05.webp\" alt=\"P\u00e1gina de in\u00edcio do Google Tag Manager\">\n <figcaption>A p\u00e1gina de in\u00edcio do Google Tag Manager onde voc\u00ea pode criar sua conta.<\/figcaption>\n<\/figure>\n\n<h3>Passo 2: Criando uma nova conta<\/h3>\nCrie uma nova conta no Google Tag Manager. Digite um nome para a conta, selecione o pa\u00eds e decide se compartilhar dados an\u00f4nimos com o Google.\n\n<figure>\n <img src=\"https:\/\/jmsilcom.com\/wp-content\/uploads\/2026\/03\/wordpress_google_tag_manager_6a4ed6.webp\" alt=\"Cria\u00e7\u00e3o de uma nova conta no Google Tag Manager\">\n <figcaption>Criando uma nova conta no Google Tag Manager e escolhendo o endere\u00e7o do seu site.<\/figcaption>\n<\/figure>\n\n<h3>Passo 3: Criando um container<\/h3>\nDepois de criar a sua conta, voc\u00ea poder\u00e1 criar um novo container. Coloque o endere\u00e7o do seu site e escolha a plataforma segmentada.\n\n<figure>\n <img src=\"https:\/\/jmsilcom.com\/wp-content\/uploads\/2026\/03\/wordpress_google_tag_manager_9e6ea5.webp\" alt=\"Cria\u00e7\u00e3o de um novo container no Google Tag Manager\">\n <figcaption>Colocando o endere\u00e7o do seu site para criar um novo container no Google Tag Manager.<\/figcaption>\n<\/figure>\n\n<h3>Passo 4: Instalando o gerenciador de tags<\/h3>\nAp\u00f3s criar o container, voc\u00ea receber\u00e1 as instru\u00e7\u00f5es para instalar o gerenciador de tags no seu site. Siga essas instru\u00e7\u00f5es para instalar o c\u00f3digo do GTM em sua landing page.\n\n<h3>Passo 5: Testando a instala\u00e7\u00e3o<\/h3>\nVerifique se as tags est\u00e3o sendo rastreadas no seu site. Voc\u00ea pode usar uma extens\u00e3o no navegador ou o pr\u00f3prio Google Tag Manager para verificar.\n\n<figure>\n <img src=\"https:\/\/jmsilcom.com\/wp-content\/uploads\/2026\/03\/wordpress_google_tag_manager_ce32bd.webp\" alt=\"Verificando a instala\u00e7\u00e3o do Google Tag Manager no site\">\n <figcaption>A extens\u00e3o do Google Tag Manager no navegador mostrando que as tags foram instaladas corretamente.<\/figcaption>\n<\/figure>\n\n<h2>Conclus\u00e3o<\/h2>\nInstalar o Google Tag Manager no seu site WordPress \u00e9 uma etapa crucial para monitorar e analisar seus dados de maneira mais eficiente. 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